CHRIS PYRATE X WASHINGTON WIZARDS FW23

CLIENTS: Washington Wizards - Chris Pyrate

SERVICES:

PACKAGE ONE
CAMPAIGN CREATIVE CONCEPT - SHOOT DIRECTION - SET DESIGN - PHOTOGRAPHY

SUMMARY:

Centered around the 2023–2024 City Edition color scheme, this campaign spotlighted the Washington Wizards’ apparel collection designed by Chris Pyrate, blending the team’s identity with Pyrate’s signature visual language. The result was a bold, forward-thinking collection that reimagined how fans could represent their team through fashion and art.

Our team led shoot direction, production, photography, and social media rollout strategy, ensuring a cohesive visual narrative across platforms. This campaign set the foundation for future collaborations including the highly successful Jordan Poole x Chris Pyrate collection.

DIRECTOR + PHOTOGRAPHER: @mkmadeithappen
ARTIST + DESIGNER: @chrispyrate
POST-EDIT: @mkmadeithappen
MODEL: @0fficial.jjones